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About the Author

Tasos

Marketing consultant, creator of the "7 Ideals" methodology, lifetime entrepreneur, founder, WebMarketSupport, Muvimag, Summer Dream. I enjoy reading, arts, science, chess, coffee, swimming, Audi, and playing with my kids.

Tasos Articles

Legal Landscape of AI: Insights, Strategies, and Future Trends

Discover essential legal guidance for AI integration with a focus on business. Gain valuable perspectives on legal aspects, effective approaches, and emerging developments.

Workshop: Market Segmentation Example – Geographic Criteria & BDI/CDI Analysis

A market segmentation example based on geographic criteria and the BDI/CDI analysis. 2 powerful indicators that help guide the formulation of effective marketing strategies.

Jeanna Gabellini Instant Clients | Great Opportunity

Unlock the secrets of magnetic client attraction with proven strategies from a seasoned business coach. Captivate audiences and boost sales effortlessly; with ease!

Consumer Involvement Case Study – Mastermind

The journey of the brand “Mastermind” from ’19 to ’22. Uncover the marketing strategies and the products/services they developed to convert involvement levels from low to high.

Decrypting Consumer Behaviour: A Practical Journey Through 7 IDEALS

In-depth analysis, examples, experiments, studies, literature, the “Market Parallax” model, DMDES and “Symbiotic Odyssey” frameworks, customer avatar development, a 31-page info-book, and a series of workshops.

Decoding Consumer Perceptions: A Strategic Guide

Uncover every aspect of consumer perception and elevate your marketing prowess! Dive into strategies, case studies, and sensory insights. to master the science of influence.

Mastering the Art of Search Visibility: A Comprehensive Guide

Unlock the secrets to elevated online visibility! Explore advanced SEO strategies, AI integration, and future-proofing techniques. Stay ahead in the ever-evolving search landscape for sustained success.

The Art and Science of Consumer Involvement: A Deep Dive

Discover the keys to consumer engagement with insights on literature, trends, examples, real-life case studies, and effective marketing strategies in this comprehensive guide and test.

Consumer Decision-Making Process: In-Depth Analysis & Book

Unlock business success with consumer insights and become a more conscious consumer yourself. Real-life examples, problem-solving strategies, and a 232-page eBook.

Consumer Behaviour: An Intro to Unveiling its Dynamics

Consumer behaviour is a multidimensional science that captures the dynamic journey of consumers – an interplay of emotions, perceptions, and rationality. Definition, study, sciences, marketing strategy, public policy, a simple model, 2 infographics.

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