Building a coaching business day #1 workshop 37-min

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Product Launches Pre-Training Q&A Case Studies

by Tasos


Nov 6, 2021

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Eben Pagan & 15+ High-Paid Coaches

Creator of the “Virtual Coach” training program, my mentor, trainer of thousands of coaches, entrepreneur, marketer.

Tasos Perte

Combining Eben Pagan’s Virtual Coach training

and my “7 Ideals” methodology to build a coaching business in real-time Day #1: 37-min workshop


Pre-Training Q&A Case Study

Today, Sat Nov 06 @ 11 pm GMT+3 (Greece)

First of all, thank you so much for your interest and participation in the 2-day challenge that we hosted this week, the “Launching & Crushing” event.

You are amazing!

Also, thank you for your interest in Jeff Walker’s Live Launch Masterclass series that started yesterday.

We’ve partnered up with the master of product launches to show you the #1 formula that brands use to crush the markets with their launches.

And that’s we do, we use the formula for our launches as well.

Now, let me quickly share what happened yesterday.

Jeff was on fire and he discussed his famous “Sideways Sales Letter” and how it revolutionized online marketing, mental triggers, sequences, what kind of content to create for your pre-launch (the period before the launch), and how to include the right amount of content into your pre-launch so you deliver a ton of value but still make the sale.

It was an epic training with over 2,400 comments and there’s a replay available if you want to catch up for today’s 2nd session with Jeff

Lesson Two in the Launch Masterclass is all about the three primary types of launches: the Seed Launch, the Internal Launch, and the Joint Venture (JV) Launch… and which one is right for you based on where you are in your business.

The Seed Launch is for you if you have NO LIST and NO PRODUCT, and you can use it to build a business from scratch. It’s also great if you run a business and you want to create a new product or offer and get paid to create it.

The Internal Launch is the go-to strategy where you launch to your email list with a Sideways Sales Letter (Jeff thinks of it as his bread-and-butter launch…)

The Joint Venture (or JV) Launch is where you get maximum leverage from other people’s lists and their network — it’s an advanced technique, you need to build a brand name first, and it’s a booster that you need in your business.

So, that’s what Jeff is covering today.

You’re part of a JV launch right now and a shadow launch as well. 🙂

Jeff is doing a JV launch and I’m doing a shadow launch, this is when you promote other people’s products.

So, here’s the amazing news.

We host a pre-training for our upcoming masterclass that’s happening on Monday Nov 8th all about marketing product launches with a focus on artists.

We’ll discuss the powerful “7 Ideals” framework for promoting product launches. We have a lot to cover that’s why it’s important to get started today before the event on Monday.

I’ll broadcast live on YouTube and we’ll host a Q&A on WebMarketSupport with the live chat. You can use the live chat on any page, there’s a button at the bottom-right corner, a blue circle icon for mobile and tablets and a blue bar for laptops and computers.

It’s fast so we can chat in real-time like a social media messenger and very convenient because any message you send it’s being stored so we can reply at any time.

I’ll also share 2 killer insights from Jeff’s book “Launch” that I read for the 2nd time during the last weeks. You don’t want to miss that. These are insights I won’t share in the written review of the book.

Plus…I’ll share a short case study in video format during the live broadcast.

So thanks again and I can’t wait to see you today.

Bring me your questions about product launches, marketing, promotions, advertising, online businesses, anything that concerns you.

It’s an exciting time to be here, let’s rock this pre-launch. Today at 11 pm GMT+3 on WMS with the live chat and the link for the live broadcast will be shared via email.

That’s it, another article has finished, here on Web Market Support. I am waiting for your comments and thoughts. Till next time.

Tasos Perte Tzortzis

Tasos Perte Tzortzis

Marketing Specialist, Entrepreneur

Although doing traditional business offline since 1992, Tasos fell in love with online marketing in late 2014 and has helped hundreds of brands sell more of their products and services on the web.

He enjoys reading, music & arts, mathematics, chess, coffee, swimming, Audi, and playing with his kids.

Some of the links on this page are affiliate links. For more information, I refer you to the disclaimer page.

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