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Jeff Walker – Live Launch Masterclass 2021

by Tasos

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Nov 4, 2021

7 Ideals Main Framework

Webclass  Sat Nov 27th @ 6 pm GMT+2 (Greece)

Black Friday/Cyber Monday

Amazing Deals/Save 1,000’s

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Product launches have become extremely popular but not all brands do well in the competitive marketplace.

Some products are beautiful, amazing, they have so many great features but still…people ignore them.

We can’t blame consumers, they had enough, they are bombarded with advertisements all day long.

And there are many solutions for every problem or challenge they face.

Too much noise!

On the other hand, brands that follow the classic recipe created by Jeff Walker, the master of launches, do extremely well.

They gain a competitive advantage right from the start.

Even ordinary people with no entrepreneurial experience, no lists, and no products managed to build online businesses out of thin air, literally.

Because Jeff’s revolutionary method is based on universal human psychology principles and that is why this method has stood the test of time like no other formula. 

And I have amazing news!

You can sneak peek inside this formula for free but only for a limited time.

Let’s dive right in!

Not yet, I have more amazing news!

#1 We host a pre-training session with live chat for Q&A right here (please use the button at the bottom-right of the website on any page and send your notifications) Sat Nov 06 @ 23 pm GMT+3. 

#2: We host a live masterclass on promoting product launches specifically designed for artists on Monday, Nov 11th at 11 pm GMT+3 (Greece time).

More details on the blog page.

Now, let’s go.

Jeff Walker – Live Launch Masterclass 2021 & Bonus Training

Transcript

Forget the old-fashioned way that says…create an amazing product, launch it in the market, and then hope you will sell.

I don’t want to base my business on hope, I know you too.

We want to base our decisions on facts, research, and what actually people want. If we don’t do that, we risk the chance of creating a product that is beautiful and amazing but is doomed to fail.

But there is a way to launch your products in the market successfully.

There’s a process.

One that generated over $1 Billion in sales for so many brands around the world in all kinds of industries and markets.

And more importantly, this process helped ordinary people with no entrepreneurial experience, launch their first product and build the business of their dreams.

And I have good news!

You can sneak peek inside this formula for free. Yes, for free. But only for a limited time.

You can register now to get access to 4 live masterclass sessions with Jeff Walker, the master of launches.

This happens only once a year. So don’t wait another day.

There are free pdf downloads, resources, and case studies to help your next or first launch. There’s also a private Facebook group where you can ask questions, get feedback, connect with top coaches and other experts, and interact with fellow business owners.

Let’s discuss the major advantages of using this method to launch your products and services.

You build trust and rapport with your audience, create excitement and anticipation, build reciprocity, speed up the decision process for people interested in your products, and serve your people in the most effective way.

This method helps you build a bond and community with your followers, and let your customers become part of the process, co-creators of your product.

And this is huge.

People would beg you to give them your products at the end.

It’s all about creating buzz, organizing an event, something special, a celebration. The launch of your product doesn’t need to be boring, instead, we want people’s attention and get them excited.

This changes everything.

That’s what some big brands do, they don’t just release a new product, they announce that there is something going on, and gradually they reveal more information as the launch day approaches.

That’s what they do with movies. They don’t just release the movie, they create a trailer and have people discussing for months the upcoming movie.

It’s all about creating a special atmosphere.

We don’t just sell products, we sell transformation and beautiful outcomes.

There’s only 1 thing that you need to have in place to make all this work…and that will be revealed during the free training sessions.

Hi, I’m Tasos, and I’m a marketing consultant.

And for the last 7 years, I’ve helped hundreds of brands sell more of their products and services.

And some names you may recognize, like Dean Graziosi, Tony Robbins, Ryan Levesque, Jeanna Gabellini, Matt McWilliams, Jeff Walker, Stu Mc Laren, Steve Olsher, Revealed Films, Hope Writers, Wealthy Affiliate, EnvatoMarket, and on, and on.

The creator of this method?

The one and only, Jeff Walker.

The master of launches as they call him.

What’s even more interesting…Jeff invented this formula back in 2005 as he was working at home desperate to make ends meet.

And that formula has gone on to change the whole marketing world.

And I use Jeff’s method for the last 2 years. Whenever I create a new product or service, I launch it using variations of this method.

I launched private training workshops, live events, and I’ve used the method for clients as well.

They all get excited right away when they learn what this method can do for their business and how they can impact other people’s lives with it.

I’ve participated in hundreds of product launches based on Jeff’s teachings as an affiliate partner and I’ve watched all those brands crushing their launches with massive success.

I’ve used the method as an affiliate to promote other companies’ launches countless times, and every time the method worked because you create connections with people.

And this is the most common mistake for brands, they are focused on their products instead of their people.

Tune in and bookmark this page right now as I will be releasing some hot case studies and I’ll be helping you with a live training to identify your target audience, your people which is the first step in building a real business.

More importantly, I’ll be showing you how you can combine Jeff’s formula with my “7 Ideals” methodology for maximum results in less time.

Be there, be live as there are exclusive prizes and goodies for the attendees and it’s so much fun.

There’s nothing compared to watching these events live and participate, there is energy, excitement, and a rush of adrenaline.

Live Launch Masterclass 2021 Prologue

Every year, Jeff is organizing a live masterclass and he teaches the powerful framework that is responsible for over $1 billion in sales for his students. 

More than 1 million people have gone through these training sessions since 2005.

This masterclass is for you if you want to start a business from scratch or scale your existing business.

Hundreds of students were able to launch their businesses successfully just by attending the free training by Jeff.

So don’t miss it by any means.

Ideal Audience

  • People that have no business, no product, no email list, and maybe even no ideas
  • People that have a business and want to grow it
  • Service providers or practitioners who can only scale their business by working more hours
  • Authors and artists that want to get their work to a wider audience
  • Coaches and consultants
  • Those that want to teach the formula to other business owners and get paid for doing so

The formula also works very well for:

  • Information and digital products
  • Membership sites
  • Online and offline services
  • Physical products
  • eCommerce
  • Software
  • and more

Main Advantages

  • Builds trust and rapport with audiences
  • Creates excitement and anticipation
  • Builds reciprocity
  • Speeds up the decision process for people interested in buying your products and services
  • Low-cost production
  • Massive potential, no limits on profits
  • Lucrative
  • Work from home (optional)
  • You’re targeting the whole population
  • Timetable flexibility
  • Recurring income
  • No need for employees
  • Scalability, unlimited partnerships

The Strategy

The strategy is not complicated at all unlike what most people expect when they learn what this method has done for so many brands.

You have to eliminate hope from your marketing vocabulary, first.

You want to base your decisions on facts, research, statistics, questions and answers, and what people actually want.

It’s not what we think that the market needs. 

It’s all about people’s problems, pain, frustration, challenges, and desires.

It’s about using a structured sequence of content before you launch your product so you’ll be able to connect with people deeply, interact with them, build trust and authority, a conversation.

Don’t just announce that you a new product. Not many people would care.

Instead, announce that something big is coming. Tell them how their life is going to change after they use your product.

It’s about building anticipation before you launch with high-value content and getting people excited.

It’s about creating instant momentum.

It’s about selling in a non-slimy or salesy way but ethically.

It’s all about building your email list, your asset, one that no one can take away from you.

It’s about massive positioning power and becoming an expert, a leader that people follow.

It’s about creating a community of raving fans that will promote you for a lifetime.

If you follow the recipe, you won’t have to sell anything at all. People would beg you to give them your products at the end of your laumch.

The Tactics

  • Mental triggers
  • Sequences
  • The offer

The Types of Launches

  • Quick launch
  • Seed launch
  • Internal launch
  • eCommerce launch
  • Rolling launch
  • Shadow launch
  • Evergreen launch
  • The relaunch

The most common mistake brands make

The majority of entrepreneurs focus on the products instead of identifying their ideal customers first and they end up abandoning their dreams.

Starting out by defining our target audience is crucial for a number of reasons.

A target audience consists of people who are interested in a brand’s offerings, solutions, products, and services. Or in other words, potential customers.

This should be any brand’s main goal, reaching out to their target audience.

Schedule: All sessions are live broadcasts at 4 pm EST

How to launch: the Sideways Sales Letter

Friday, Nov 5th:

If you have no experience and you’re starting from zero and you want to build a business that gives you freedom, income, and influence, this session is for you.

You’ll discover the proven formula to turn your dreams into a dream lifestyle.

The Sideways Sales Letter is epic, more on that in my upcoming review of Jeff Walker’s book – “Launch”.

You’ll also discover the “PS Path” and what to put in each of your launch videos to maximize your sales.

Jeff will also share how to use launch sequences to build excitement… and create an amazing launch, how to layer the mental triggers into your prelaunch sequence so your product becomes magnetically attractive to your prospects, and how to deliver the right amount of content in your prelaunch, so you give lots of value… but still make the sale.

Your launch path: the 3 types of launches

Saturday, Nov 6th:

There are more types of launches as I mentioned above, but Jeff will teach the 3 main types that are easier to understand and put into practice right away.

Jeff will go through the Seed Launch, the Internal Launch, and JV Launches. He’ll also cover Launch Stacking.

It’s about knowing which one to choose for maximum results.

The Seed Launch is where you can start with no list and no product, and use the launch to get paid to create your first product.

The Internal Launch is the classic “Sideways Sales Letter” launch to your own list.

And the Joint Venture Launch (as you know) is where you use JV partners to promote your launch.

“Launch Stacking” is how you sequence your launches, so they continually get better.

The open cart sequence: making the sale

Sunday, Nov 7th:

This training is all about the Open Cart – i.e., making the sale, when the time comes to segue from giving away tons of value to making your offer.

Opening up your shopping cart is a super-exciting time in a launch, and it’s also when people tend to make mistakes. He’ll go over how to sell in a way that’s natural and comfortable – the opposite of sleazy or slimy.

Jeff says for that matter…A lot of people struggle with this – but once you know how to make a natural pivot to the sale, your results will improve dramatically.

The Product Launch Blueprint

Tuesday, Nov 9th:

  • The Big Picture: The high-level strategy for your product or business launch. The opposite of “Hope Marketing”. You build a “Crushing” offer that is very hard for people to refuse.
  • The PLF tactics: Why PLF is powerful and how to put it in place. Mental triggers, sequences, and the offer. You gotta stick with what the market wants. Not what you think the market wants. You create the offer based on the launch conversation data.
  • The 8 types of launches: The 3 types that Jeff included previously (Seed, Internal, and JV) and 5 other types. Quick launch, Relaunch, Evergreen, Shadow Launch, eCommerce Launch
  • The Big Gotchas, Part 1 & 2: Jeff answering questions and comments, explaining the main points. It is about overcoming the common obstacles that many entrepreneurs face.
  • Your Launch Path: Moving forward and next steps
  • The 4 Freedoms: he explained the Freedoms previously, in video 1. Financial, Time, the Freedom of who you work with, Freedom of Purpose
  • Resources: what tools and resources Jeff uses to make this happen

PLF coaches panel: what’s working today

Thursday, Nov 11th:

How real people are building real businesses in these crazy times.

Jeff highlights… I’ll be joined by members of my PLF Coaching Team – and with literally decades of collective experience and hundreds of launches between us, we’ll take you through some of the newest innovations in the launch world.

The Masterclass Closing Ceremonies

Friday, Nov 12th:

You’ll meet the amazing team behind the masterclass, and you can get a quick peek behind the scenes at what’s coming next for PLF owners.

Want to get the most out of it?

Show up live: You can ask questions, live sessions are fun, energetic, this is where all the magic happens. Plus, there are exclusive bonuses, goodies, and prizes for all the attendees.

Take notes: there action guides to follow, use them to capture your insights.

Join the community: you know the power of communities. They keep you accountable, you get feedback, ask questions, have fun and interact with fellow like-minded entrepreneurs.

Participate: when you do that you learn more as you are laser-focused.

Keep moving: Jeff suggests that you take small baby steps. The information is here but it won’t do you any good if you sit and watch.

Extra training: Sign up below for my upcoming live masterclass – marketing product launches for artists on Monday @ 11 pm GMT+3.

You’ll also get access to the replays of the challenge I hosted a few days ago, called “Launching & Crushing”, case studies from the launch world (both mine and launches I participated in as an affiliate partner), other reports and downloads.

Transcript

How exactly are you going to launch your next product in the market? Have you ever launched a product that flopped? Is this your first time? Then pay close attention.

We’ve partnered up with Jeff Walker, the master of product launches, the guru where other gurus and expert business owners go when they want to launch a new product successfully.

What’s unique about Jeff’s method? Well, this formula is responsible for over $1 billion in sales for thousands of brands and ordinary people with no entrepreneurial experience whatsoever in all kinds of industries and markets.

This is a recipe to create anticipation for your next product, build trust and authority before the launch, and a loyal community that follows your every move.

That’s when a product launch is very likely to succeed.

Now, Jeff is hosting a series of free live masterclass training on product launches to discuss the strategy, the tactics, and the blueprint that makes everything possible.

And…we support this masterclass series with case studies from the launch world (our launches, for clients, and launches we participated in as affiliate partners), and we host a live training on Monday all about marketing product launches, and this time we focus on artists. How to promote your artwork doing product launches.

It’s extremely important to note down that having an amazing product is not enough. You want to get your message in front of the right people at the right time with the right approach. Not every customer is the same, and that’s where we can help you.

Hi, I’m Tasos, I’m a marketing consultant and for the last 7 years I’ve helped hundreds of brands sell more of their products and services.

And on Monday, Nov 8th we host a live masterclass to help you understand how exactly product launches work right now, today, and to discuss our “7 Ideals” framework for marketing product launches.

We’ll be discussing the overall strategy, all you need to know to make this happen, how to identify your ideal customers and repel those you don’t want, storytelling to hook people into your world, the channels to build an empire and we’ll help you develop your own unique “voice”, and this is important…

We’ll be discussing paid traffic and how to gain instant momentum by speaking directly to those who will appreciate your artwork.

Now, our methodology works for any market but if you’re an artist, then I believe this masterclass is something you don’t want to miss. We’ll show you how to combine Jeff Walker’s PLF with our “7 Ideals” to make your next or first launch a breeze. Artists have a competitive advantage when it comes to product launches and this is what I’m going to share during this training and I’m also going to share a super-secret about paid traffic.

So sign up, it’s free, and it’s today at 4 pm EST, today is Jeff’s first session. Jeff is going live on Saturday and Sunday as well and we broadcast on Monday Nov 08 at 11 pm GMT+3. I’ll see you there, be live. This can change the way you do business once and for all.

Please note…hundreds of people have launched their products successfully just by attending Jeff’s free training sessions. Plus, we will accelerate your launches with our marketing methodology.

So don’t miss out.

Thanks, take care.

Masterclass with Tasos Perte | Marketing Product Launches For Artists

Monday, Nov 8th at 11 pm GMT+3

Strategy: all you need to know to make this happen.

Research – Target Ideal People & Repel  The Rest: your ART deserves attention only from those who deserve to own it.

Storytelling To Hook People In: use a language people can understand instantly and relate to automatically – means TRUST.

Channels To Build Your Empire: you’ll be able to develop your “own voice”.

Paid Traffic For Instant Momentum: why wait for traffic when it’s already there and looking forward to our message? (one super secret will be revealed during this segment…watch out)

We’ll see together that marketing is actually fun and it’s our secret superpower. Imagine those brands who do not connect with people daily!

My experience with launches

I first came across Jeff’s formula back in 2015 and I was excited to see if other brands were using this methodology.

Since then, I watched this formula in action 1,000’s of times and I’ve participated in these kinds of launches as an affiliate a hundred times and I used the “Shadow Launch” formula with massive success.

I used this formula for many of my launches, for example when I launched private training workshops and variations of it with other service-based launches.

I used it for clients as well with phenomenal results.

But it’s not only me. Hundreds of brands that I follow throughout the years are using this formula to launch their products every single time.

More in my upcoming masterclass on Monday.

That’s it, another article has finished, here on Web Market Support. I am waiting for your comments and thoughts. Till next time.

Tasos Perte Tzortzis

Tasos Perte Tzortzis

Marketing Specialist, Entrepreneur

Although doing traditional business offline since 1992, Tasos fell in love with online marketing in late 2014 and has helped hundreds of brands sell more of their products and services on the web.

He enjoys reading, music & arts, mathematics, chess, coffee, swimming, Audi, and playing with his kids.

Some of the links on this page are affiliate links. For more information, I refer you to the disclaimer page.

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