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About the Author


Marketing consultant, creator of the "7 Ideals" methodology, lifetime entrepreneur, founder, WebMarketSupport, Muvimag, Summer Dream. I enjoy reading, arts, science, chess, coffee, swimming, Audi, and playing with my kids.

Tasos Articles

Workshop: Market Segmentation Example – Geographic Criteria & BDI/CDI Analysis

A market segmentation example based on geographic criteria and the BDI/CDI analysis. 2 powerful indicators that help guide the formulation of effective marketing strategies.

Jeanna Gabellini: Client Attraction Simplified | Review/Bonus

Unlock the secrets of magnetic client attraction with proven strategies from a seasoned business coach. Captivate audiences and boost sales effortlessly; with ease!

Consumer Involvement Case Study – Mastermind

The journey of the brand “Mastermind” from ’19 to ’22. Uncover the marketing strategies and the products/services they developed to convert involvement levels from low to high.

Decrypting Consumer Behaviour: A Practical Journey Through 7 IDEALS

In-depth analysis, examples, experiments, studies, literature, the “Market Parallax” model, DMDES and “Symbiotic Odyssey” frameworks, customer avatar development, a 31-page info-book, and a series of workshops.

Decoding Consumer Perceptions: A Strategic Guide

Uncover every aspect of consumer perception and elevate your marketing prowess! Dive into strategies, case studies, and sensory insights. to master the science of influence.

Mastering the Art of Search Visibility: A Comprehensive Guide

Unlock the secrets to elevated online visibility! Explore advanced SEO strategies, AI integration, and future-proofing techniques. Stay ahead in the ever-evolving search landscape for sustained success.

The Art and Science of Consumer Involvement: A Deep Dive

Discover the keys to consumer engagement with insights on literature, trends, examples, real-life case studies, and effective marketing strategies in this comprehensive guide and test.

Consumer Decision-Making Process: In-Depth Analysis & Book

Unlock business success with consumer insights and become a more conscious consumer yourself. Real-life examples, problem-solving strategies, and a 232-page eBook.

Consumer Behaviour: An Intro to Unveiling its Dynamics

Consumer behaviour is a multidimensional science that captures the dynamic journey of consumers – an interplay of emotions, perceptions, and rationality. Definition, study, sciences, marketing strategy, public policy, a simple model, 2 infographics.

Jeff Walker – Launch Masterclass 2023 Review

Jeff Walker, the master of product launches is hosting a live FREE masterclass to walk you through the #1 winning formula that’s responsible for over $1B in sales.

6-Figure Side Hustles Documentary | All the Truth

6-Figure Side Hustles Documentary | All the Truth

A FREE documentary packed with actionable advice, insider information, and exercises on how to create a side income with the easiest, most lucrative, and beginner-friendly business models. Starts May 23rd. Exclusive bonus. CLOSING June 11, lifetime access & $6,000+ FREE bonuses.

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New Podcast Episode – The “Quantum” Era

New Podcast Episode – The “Quantum” Era

Ξημερώνει μια εποχή δόξας και μεγαλείων όχι μόνο για την οικονομία αλλά γενικά για το ανθρώπινο είδος. Όλα θα ξεκινήσουν από την οικονομία, θα γίνει πρώτα μια οικονομική επεναφορά και στη συνέχεια τεράστιες αλλαγές θα επέλθουν σε όλους τους τομείς της ζωής και της κοινωνίας.

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7ideals methodology - the market parallax model ver.5

Decrypting ConsumerBehaviour


Enter the groundbreaking "Market Parallax" Model.

We explore consumer behaviour by employing a diverse array of techniques, including research methodologies, data collection and analysis, market segmentation, targeted approaches, product positioning, and trial testing. 

Through these marketing lenses, we unravel the intricate field of consumer behaviour and explore avenues for influencing it judiciously.

Download the 31-page INFOGRAPHIC-BOOK to understand how consumers act on a deeper level and get closer to influencing their decisions with your marketing initiatives.


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